2020 was not expected. Our plans had to be completely rewritten but rather than give up, we continued planning ways that we could connect during COVID. And we pushed forward with not only planning a few events but stepping up our efforts and hosting over 30 movie nights, a music festival and the second annual Summer Market.
To do this, we invested the Community Associations funds into buying a 40-foot inflatable screen, a commercial-grade 8,000 lumens projector, FM transmitter, audio equipment, two massive trailers, and a lot of other equipment. We spent over $60,000 on equipment with a plan to break-even after two years. Our objective is to have an asset that our entire community can benefit from over the next five to ten years!
We hosted movies Onward, Hairspray, Yesterday, Shazam, Wonder Woman, Moana, Frozen 2, The Breakfast Club, Toy Story 4, Trolls World Tour, Dolittle, The Lion King, Coco, Finding Dory, Aladdin, Monster Inc., Dirty Dancing, Incredibles 2, Big Hero 6, The Notebook, Up, and our newest Bollywood feature, Yeh Jawanni Hai Deewani (played in Hindi with English subtitles). Events were hosted first at the University of Regina, we then moved to the Regina International Airport, spent two weeks in the town of Odessa, and then ended the year with movie nights at the Conexus Arts Centre parking lot.
We began renting out the screen for private functions, community events, and small-town celebrations. We will continue this for the next few years to help pay for the capital costs of the screen.
Take a look at a video done from our very first 'test night' while we were at the University of Regina.
We partnered this year with the Regina Folk Festival to create the first live-music festival of its kind across Canada. So proud to be able to support so many artists and included: Marshall Burns, Ava Wild, Megan Nash & The Best of Intentions, Bree & Brown, Andino Suns, and Davy Sage. We also had a number of great cultural performances from Terrance Littletent, L-Sly, Brad Bellegarde, Sask Express and more.
It was amazing to celebrate live music in a safe way. View the clips of all the performances by clicking the links below:
Musicians & Multicultural Performances
It looked a lot different than past years but still was an amazing opportunity to host a socially distanced and safe event. While masks were mandatory and the policy received some resistance, overall, most appreciated the new policy and we had a great turnout. Over 2,500 citizens attended the event from August 29 and 30 with approximately 60 local vendors.
New branding took place with a dedicated website at www.SummerMarket.ca.
Wow, 2019 was a whirlwind. We had two full-time students funded by the Canada Summer Jobs grant and with extra students, we ramped things up by doing our first annual Summer Market (www.SummerMarket.ca). With over 20,000 citizens attending our Market, the Movie Nights and the main Summer Bash Festival, there was something for everyone in 2019. The brochure below explains it in more detail:
Want to see the action from two of the events from 2019? Take a look at the 2019 main Summer Bash Festival Recap below, we have a great video that captures the vibe from the 2019 movie nights, and some video footage from the Summer Market held August 11, 2019.
2018 is where we really took off. We received funding for a summer student which allowed the current volunteer organizing committee (everyone was running the events 'off the side of their desks') to really step up planning and begin proper documentation of the processes. We continued the strategy to keep all events free so that all in our community could enjoy it.
With the ambition to add more of a build-up to the main festival, it was decided we would do 'mini-bashes' leading up to the large Summer Bash Festival. These mini-bashes ended up becoming a small festival with kids activities and then a bi-weekly free movie night in the park.
These Movie Nights were done during the Summer months with us supporting local schools at each one by them keeping the funds from our canteen. We had over 4,000 people attending the five movie nights in the park and was great to celebrate the community. The movie played that year were:
June 28 playing Shrek: Supporting Argyle School
July 12 Lego Batman: Ethel Milliken School
July 26 Inside Out: Dr. A.E. Perry School
August 9 The Princess Bride: Ecole St. Pius School
August 23 Wonder: Ecole Harbour Landing School
The main Summer Bash Festival took place on Sunday, August 26, 2018, in Harbour Landing, with 10,000 residents attending. It is worth noting that this many people attended even though we had consistent light showers for five hours. Yep, five hours of rain was not ideal but we still had a blast with the entire community and celebrated our diversity!
Some highlights from the main festival was our first trial run at a pancake breakfast and served 1,500 residents at no cost to them, and then later had a free community BBQ with over 3,500 meals served. The 50/50 supporting the new Ecole Harbour Landing playgrounds reached over $14,000 at our events with all proceeds going towards building the new playgrounds you see there today! And our free shuttle bus was successful with over 800 people using the service to reduce the parking congestion around the residential streets of Fairchild Park, where we hosted the event.
This is where it all started. Adam Hicks, newly elected to the School Board wanted a way to give back to the families that put their trust in him. Ian Leverington representing the Albert Park & Harbour Landing Community Association was looking for a way to connect and reach out to the city's newest and most culturally diverse area in Regina. This is the reason the location of hosting the event in Harbour Landing was first decided.
Working together they knew they could something amazing - and keep it free for all to enjoy! Taking place on Sunday, August 27, 2017, organizers expected a maximum of 3,000 citizens to attend and were blown away when the gate counters announced we hit over 9,000 citizens. Triple the goal!
We thank all our sponsors and partners who took a chance on us that first year when all we could tell them was to, "trust us, we can pull it off!" Their faith in what we could accomplish really built the foundation for all the remaining years.
Some points we would like to highlight are:
Almost half of the attendees were children;
We fed over 3,000 people with a free BBQ;
Over 200 organizations were involved in programming for 2017; and
Over 90 volunteers assisted in running the event.